WILD STYLE

Wildstyle is a complicated and intricate form of graffiti. Due to its complexity, it is often very hard to read by people who are not familiar with it.

Wild Style is a 1983 hip hop film produced by Charlie Ahearn. The film has received a large cult following over the years after its initial release.
In 2007, the VH1 Hip Hop Honors paid tribute to Wild Style in recognition of its influence upon the culture.

Helvetica is a widely used sans-serif typeface developed in 1957 by Swiss typeface designer Max Miedinger.
In 2007, director Gary Hustwit released a documentary, Helvetica, to coincide with the fiftieth anniversary of the typeface. In the film, graphic designer Wim Crouwel said, "Helvetica was a real step from the 19th century typeface... We were impressed by that because it was more neutral, and neutralism was a word that we loved. It should be neutral. It shouldn't have a meaning in itself. The meaning is in the content of the text and not in the typeface."